Your Business Administration Program – Marketing Concentration
Driving business success relies on marketing experts who can build brands from the ground up. Keiser University’s Bachelor of Arts in Business Administration, with a concentration in Marketing, can help you learn to drive organizational growth through marketing.
Our program equips you to lead in the innovative world of marketing:
Leadership & Management: Become a strategic thinker who knows how to create company-wide collaboration that produces results.
Market Research: Analyze the competition to gain insight and increase engagement with intended audiences.
Public Relations: Develop valuable communication skills that ensure your outreach and campaigns align with your company’s mission and values.
You’ll learn to combine creative talent with strategic business knowledge to build impactful marketing campaigns for your organization, community, and the broader marketplace. Looking to go further? Graduates are eligible to apply to Keiser’s MBA program and continue building a future in strategic leadership.
Keiser offers small classes for more personalized learning, one course at a time. Coursework for this program may be taken 100% online, or in a hybrid educational format, combining the convenience of online learning with face-to-face instruction.
This program is offered at the following locations:
Keiser University is accredited by the Southern Association of Colleges and Schools Commission on Colleges.
One Class at a Time
Instead of juggling multiple assignments and exams, you will take one class for four weeks before moving on.
Financial Services
Financial Aid is available to those who qualify. You’re encouraged to make an appointment with the Financial Aid department to explore the funding needed for your educational investment.